Covington Tennessee Cross-Media Marketing

Direct mail, email, and mobile marketing can all be effective on their own, but no single channel can hit all of your Covington customers. Together, however, these channels can keep your message in front of your Covington audience consistently, increasing impact and delivering bigger results. Whether you are promoting a product or service, a new business, a special offer or even a non-profit, cross-media marketing can help you Covington, Tennessee marketing campaign achieve results.

At DirectFX Solutions we have been leaders in Covington cross-media marketing strategy for over 10 years. We use the best and newest technology to optimize your lists, time your marketing campaigns, and make sure each channel hits your Covington customers at exactly the right time.

Let us help you meet your goals on your next Covington cross-media marketing campaign. Call 901-344-8169 or request a free estimate for your Covington cross-media campaign today!

What Is Cross-Media Marketing, and When Should a Covington Business Use It?

Cross-media marketing means using more than one type of media to get your Covington marketing message out. This could mean email blasts plus direct mail, direct mail plus mobile marketing, or all three of these—or even combining them with more traditional channels like Covington newspaper and radio ads. The point of a cross-media campaign is to expose your Covington-area audience to your message as many times as possible. This increases the likelihood that any given customer will act, boosting the results of your Covington marketing campaign.

There are many situations where Covington, Tennessee businesses choose to use cross-media marketing:

• You want higher overall results for your Covington-area direct marketing campaign
• You are experiencing declining returns on a single channel such as your Covington email blasts
• Your organization is seeking to grow or expand its reach in the Covington-area
• You already use multiple media channels in Covington, Tennessee, but they are not well coordinated

Ultimately, a good cross-media marketing campaign coordinates and times each type of media so that you create a “surge” of sales, signups or other results in Covington.

Achieve More with Cross-Media Marketing in Covington

You deserve to get the numbers you need for your Covington cross-media marketing campaign—call 901-344-8169 or request a free estimate and let us help you today.